Heijoukyou Souvenir Pennant

These decorative felt pennants were popular souvenirs throughout Japan from the 1950s through the 1970s, often purchased at tourist destinations, hot spring resorts, and scenic landmarks. Today they are appreciated as collectible examples of Japanese graphic design and travel culture.

Decorative souvenir pennant celebrating the ancient capital of Heijoukyou, present day Nara. The design combines traditional architecture with elegant gold lettering and vivid turquoise tones. A beautiful reminder of Japan's historic cultural heritage and the popularity of domestic tourism during the postwar era.